Market info: Figures and trends

Category : Market information: figures and trends

Published on 27/11/2019

image Market info: Figures and trend...

• The heated cheese market reached €329.7 million between September 2018 and March 2019 (+2.4%). (Linéaires October 2019)

o Raclette: 69.6% (-1.1%)
o Tartiflette: 13.1% (-0.6%)
o Fondues: 5.7% (+6.6%)
o Other: 11.6% (+8.2%)

• The market for halal products in supermarkets reached €282M (+5.2%) (Linéaires October 2019)

• The French poultry sector reached a turnover of €6.8 billion. But sales are down 3.6% for poultry and 13.1% for rabbits. (Linéaires October 2019)
o Retail: 64%
o Catering: 27%
o Specialised circuits: 9%
Convenience (saving time, easy cooking), labels (Rouge or organic), and animal welfare continue to drive the market.
• Smoked fish in supermarkets reached sales of €670 million (-0.8%) for 21,000 tonnes (-1%) (Linéaires October 2019)

• The tinned food market represents €3 billion (Linéaires October 2019)
o Tinned vegetables: €1.3 billion (+1.4%)
o Tinned fish: €950 million (+2.5%)
o Ready meals: €490 million (-1.5%)
o Pâtés and Rillettes: €140m (=)

• The market for meat substitutes in Europe reached $1.5 billion, or 40% of the global market. It should reach $2.4 billion in 2025 (source: Foodnavigator)

• According to the quarterly survey by the Observatoire de la petite entreprise FCGA / Banque Populaire, the YOY growth of food retail sales in the 2nd quarter of 2019 was +2.8%. Supermarkets still represent 3/4 of sales, but that is dropping. Meanwhile, specialised stores, which include most organic retailers, are growing in 2019 (+4.2%). In convenience stores, all sectors are growing, except for fruits and vegetables. (source: l’echommerces)
o Cold cuts: +3.2%
o Bakery: +3.2%
o Cakes: +16.6%
o Groceries: +1.4%
o Fruits and vegetables: -0.4%
o Meats – cold cuts: +1.1%
o Fishmonger – greengrocer: +3.7%
o Wines, spirits, assorted beverages: +1.1%
o Dairy +6.8%

The French market for responsible food products generated a turnover of more than €370 million in 2018 (5 times more than in 2016) in supermarkets and hypermarkets.
The North/North and Responsible markets posted a turnover of €800 million in 2018 and are expected to reach €1.7 billion in 2021. (source: Xerfi)
• The bakery sector in supermarkets is worth €2.5 billion (Linéaires/Kantar)
• Bread: 53.8%
• Cakes: 25.6%
• Pastries: 20.6%
• The rolled dough market reached sales of €290m (+0.4%) for a volume of 67,900 tonnes (=) (Linéaires/IRI)
• Private label brands 47.6%
• Herta: 32.2%
• Marie: 6.2%
• Croustipâte: 6%

• The fresh ready meals market reached €520m (+0.5%)
• Private label brands: 28.1% (+4.6%)
• Fleury Michon: 24.8% (-8.8%)
• Marie: 22.4% (+8.8%)
• Weight Watchers: 9.5% (-1.8%)

E-commerce

According to FEVAD, the e-commerce market (all sectors combined) grew from €55 billion in 2014 to €93 billion in 2018. It now represents 9.1% of retail trade (excluding fuel, drugstore, and medical and orthopaedic items). The 2017 turnover in consumer goods was €6.7 billion (including €5.4 billion for drive-through) – 7.1% of the market. (source: Echommerces/FEVAD)